Article: Canada Post Hosts 'LIFT,' 5th Annual Direct Summit for Retailers.

Unique Conference Dedicated to Direct Retailing in Canada

TORONTO, March 7 /PRNewswire/ -- Canada Post announced today the conference dates for the Direct Summit, a conference dedicated to the advancement of the Multi-Channel Retail Industry in Canada. Summit delegates will meet April 21-23 at the Pantages Hotel and Spa in Toronto.

"The main theme for this year's conference centers on the customer experience and increasing the lift in consumer response through direct marketing," said Laurene Cihosky, SVP of Direct Marketing for Canada Post. "Retailers at the Summit have a tremendous opportunity to network and talk about what works."

The ...

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