Article: Sega Expands Efforts to Lead Home Entertainment Market; Focuses Resources to Market Dedicated Platform, PC and Internet Products.

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Nov. 13, 1995--Sega of America Inc. today announced plans to increase its marketing focus for home entertainment products.

In addition to supporting its dedicated Genesis and Sega Saturn videogame platforms and PC port businesses, Sega of America will market and distribute products developed by SEGA SOFT, Inc., a newly formed independent software development company.

SEGA SOFT, a new company Sega Enterprises and CSK Corporation jointly announced today, will focus on developing content for multimedia PCs and the Internet, as well as Sega's dedicated platforms such as the Sega Saturn. The new company will complement Sega ...

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