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Article: 3ple-Media Survey Shows Positive Change in Attitudes to Mobile Multimedia But Where's the ARPU for Operators?
- Article from:
- M2 Presswire
- Article date:
- March 13, 2008
CopyrightCOPYRIGHT 2008 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-13 March 2008-3ple-Media: 3ple-Media Survey Shows Positive Change in Attitudes to Mobile Multimedia But Where's the ARPU for Operators?(C)1994-2008 M2 COMMUNICATIONS LTD
RDATE:13032008
A new survey from 3ple-Media shows a positive shift in subscriber perceptions and expectations about the evolving role of Mobile Operators in the delivery of multimedia services. While 66% of subscribers among the 1,250 respondents say they now see their Mobile Operator as a data connectivity provider, encouragingly 20% see their Mobile Operator as most like a cable or satellite TV provider -i.e. as an aggregator and provider of multimedia content and ...