Article: Jamie Oliver and Sainsbury's team up to feed cash-strapped families for a fiver.

Article: JAMIE OLIVER SIGNS UP TO SAINSBURY'S.
PR Newswire;  June 14, 2000 ;     700+ words ... ... is transmitted on behalf of Sainsbury's. Top chef Jamie Oliver is the new face of Sainsbury's. The talented, young ... inspirational food ideas with Sainsbury's in-house food experts. Jamie Oliver, who shot to fame last year ...

Article: 18 years' work and Jamie Oliver adverts ... but ...
The Sunday Herald;  October 19, 2003 ;     700+ words ... ... measured up against Sainsbury's "Jamie Oliver's 21 Day Extra Matured ... was fantastic news for Sainsbury's." Donald added: "Sainsbury's had so many people ... what they're doing. Jamie Oliver getting them to hang ...

Article: Analysis: Don't ask Jamie Oliver if you need a ...
The Independent on Sunday;  October 17, 2004 ;     700+ words ... ... cent, to retain control. Sainsbury's outsourced 100 per cent ... for the shelves being bare, Sainsbury's has little redress against ... increased, television chef Jamie Oliver was drafted in as the chain ... have little real impact. Sainsbury's market share has fallen ...

Article: One Fat Lady calls the Naked Chef a `whore who has sold his soul' ...
The Independent on Sunday;  December 19, 2004 ;     700+ words ... ... celebrity chef Jamie Oliver was yesterday forced ... environmentalists, who claim Sainsbury's smoked salmon ... restaurant menu. "Jamie Oliver is supporting what ... carte blanche to Sainsbury's and turns up ... A spokesman for Jamie Oliver brushed aside environmental ... was ...

Article: Features: Sunday Comment: Profile Jamie Oliver ...
The Sunday Telegraph London;  August 27, 2000 ;     700+ words ... ... he didn't actually shop at Sainsbury's, the supermarket chain ... of this outburst for sales of Sainsbury's "Jamie Oliver"-branded chilled curries ... supply restaurants," said Sainsbury's. "So there's nothing ...

Article: [pounds sterling]5million for me? Pukka! Jamie ...
The Daily Mail (London, England);  January 17, 2002 ;     695 words ... ... supermarket bosses. Sainsbury's is so keen to keep the services of Jamie Oliver that the chain ... young to old.' Sainsbury's has already ... branded list of Jamie Oliver products and his ... ingredients for a Jamie Oliver branded hamper ... commercials for Sainsbury's ...

Article: Sainsbury's likely to stick with Jamie ...
Marketing Week;  April 7, 2005 ;     700+ words ...Jamie Oliver has been used in ... presentations for the #47m Sainsbury's advertising ... s contract with Sainsbury's is under review ... new management at Sainsbury's, led by chief ... concerns that the Jamie Oliver brand has become ...