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Article: Cola war in the Middle East.(Coca-Cola Co. (Atlanta, Georgia))(Pespico Inc.)(Financial report)(Brief article)
- Article from:
- The Food Institute Report
- Article date:
- February 11, 2008
CopyrightCOPYRIGHT 2008 The Food Institute. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Increasing wealth in the Middle East has caused COCA-COLA CO. and PESPICO INC. to accelerate its pursuit of profits and young consumers in the region, according to The Los Angeles Times (Feb. 4). Both companies "have recorded more than 10% growth in their annual sales in the region, and executives ... say future prospects look promising." Pepsi has long been the leader in the region, as many Arab countries boycotted Coca-Cola over its alleged support for Israel for almost 25 years; Coke re-entered the market in 1990. Coke currently registers more than $70 million in sales in the region annually, and has 35% of the market share, stated Middle East marketing manager Ahmed ...
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Article: UNIVERSITY OF CALIFORNIA, LOS ANGELES EXPERTS ...
US Fed News Service, Including US State News;
July 26, 2006 ;
390 words
...The University of California at Los Angeles issued the following press release: Leonard Binder: Binder ... International Institute, is an internationally known specialist on Middle East politics and Islamic political thought. He has done field ...
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