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Article: Reliance Money launches loyalty card for customers.
- Article from:
- PTI - The Press Trust of India Ltd.
- Article date:
- April 4, 2008
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Reliance Money launches loyalty card for customers
Mumbai, Apr 4 (PTI) Reliance Money, Anil Ambani group's brokerage and financial products distribution firm, today became the first of its kind in the country to start a loyalty card programme, under which all its customers will earn reward points for all transactions made through the company.
Reliance Money, which has crossed two million customers mark within a year, said in a statement that 'Club Elite' is a loyalty-cum-reward initiative tailored to offer loyalty points exchangeable into unique rewards points on transactions.
Till date, no other brokerage or financial distribution firm offers ...