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Article: Cranberry juice is a healthy proposition.(INSIGHT)(Survey)(Brief article)
- Article from:
- Grocer
- Article date:
- March 15, 2008
- Author:
CopyrightCOPYRIGHT 2008 William Reed Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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* Cranberry juice is worth 26m [pounds sterling]
* Consumers in the UK drank 196 million cranberry juice drinks in the past year--up 10% year-on-year
* The over 45s consume 59% and adult females 58%
* 46% of consumption is at breakfast. Lunchtime is next most important at 18%
* Health motivates more than 50% of occasions compared with 37% for fruit juice overall
Cranberries have been found to prevent the symptomatic recurrences of urinary tract infection, which females are more likely to be vulnerable to. As a result, cranberry juice has a strong age and gender bias. Thirty five per cent of ...