Article: The Dial Corp named official sponsor of 1996 Olympic Games; Arizona's first-ever Olympic sponsor.

PHOENIX--(BUSINESS WIRE)--Nov. 29, 1995--233 Days until Opening Ceremony...The Atlanta Committee for Olympic Games (ACOG) Wednesday announced that The Dial Corp (NYSE:DL) has been named an official sponsor of the 1996 Olympic Games.

As part of the agreement, Dial will be the exclusive sponsor in the soap, laundry and household cleaning products categories.

At a joint press conference at The Dial Corp's headquarters in Phoenix, A.D. Frazier, Jr., ACOG's chief operating officer, said, "We're pleased to welcome The Dial Corp as the newest Olympic sponsor.

"Staging the 1996 Olympic Games is a huge logistical undertaking, and our sponsors are providing ACOG ...

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