|
|
Article: DIRT DEVIL INNOVATION MAKES BROOM AND DUSTPAN OBSOLETE; HOUSEWARES EXHIBIT SHOWCASES NEW DIRT DEVIL BROOM VAC
- Article from:
- PR Newswire
- Article date:
- January 15, 1996
CopyrightCOPYRIGHT 1996 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
CHICAGO, Jan. 15 /PRNewswire/ -- Consumers nationwide can say good- bye to the traditional straw broom and dustpan thanks to Dirt Devil, a subsidiary of Royal Appliance Mfg. Co. (NYSE: RAM), which unveiled the new, innovative Dirt Devil(R) Broom Vac(TM) at the 1996 International Housewares Show that opened yesterday.
The new Dirt Devil Broom Vac is a cordless, rechargeable broom that sweeps and vacuums in one easy step. Shaped somewhat like a traditional kitchen broom, the Broom Vac has a vacuum in the center of the unit's bristles that sucks up dirt and dust in seconds. The new product is ideal for cleaning dry spills on a variety of hard floor surfaces such as ...