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Article: A LEG UP; THE HOSIERY ASSOCIATION AND ITS MEMBERSHIP WORK TO GREEN THEIR BUSINESSES.
- Article from:
- WWD
- Article date:
- April 8, 2008
CopyrightCOPYRIGHT 2008 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Marilyn Nason
FROM FIBERS AND YARNS TO SHEERS AND SOCKS, THE HOSIERYAssociation, based in Charlotte, N.C., is focusing on helping its legwear company membership understand the various aspects and sustainability implications of implementing eco-friendly programs and helping consumers wade through the clutter of various green labels to make environmentally friendly buying decisions.
THA's major goal this year is to position itself as "the go-to entity for legwear information, thus offering consumers information that should enable them to make an educated purchasing decision," said Sally Kay, THA president and chief executive officer. Reflecting ...
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... ... pantyhose, but there was an increase in other market segments such as trouser socks or knee highs and things like that," says Sally Kay, president of the Hosiery Association, based in Charlotte, N.C. "But what we're seeing now is a reversal of that ...
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