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Article: New Word of Mouth Research Finds Moms Buzzing About Brands.
- Article from:
- PR Newswire
- Article date:
- April 21, 2008
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Copyright informationCOPYRIGHT 2008 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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BabyCenter(R)/Keller Fay study reveals pregnant and new moms have over 109 word of mouth conversations per week about products, services and brands
SAN FRANCISCO, April 21 /PRNewswire-FirstCall/ -- New research released today by BabyCenter(R), the largest online resource for expectant and new parents around the world, and industry-leading market research company, the Keller Fay Group, reveals that today's pregnant women and new moms engage in one-third more word of mouth conversations per day than the total public or women and almost two-thirds of these conversations include brand recommendations. This group has an average of 109 word of mouth conversations per week about ...
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