Article: New Dex Yellow Pages Directories Being Distributed Throughout Phoenix.

Article: Yellow Pages group pushes for ad dollars; Stresses effectiveness, changes name.(News)
Advertising Age;  October 11, 2004 ;     529 words ...Byline: LISA SANDERS yellow pages publishers have an identity crisis. The...medium,'' said Neg Norton, president of the Yellow Pages Association. The group, founded as the National Yellow Pages Service Association, is changing its name...

Article: How to get the most out of your yellow pages ads
Automatic Merchandiser;  May 1, 1995 ;     700+ words ...Listing your comapny in the yellow pages -- it's a standard procedure. Most operators...operators delve beyond a complimentary yellow pages listing that don't always wind up being...reaches the decision to participate in the yellow pages, whether it be a display ad or a simple...

Article: The ugly truth about the Yellow Pages.(Business)
Pest Management Professional;  January 1, 2009 ;     700+ words ......professionals (PMPs) overspending in the Yellow Pages for rotten results has gone on too long...reason to tell you to buy lots of large yellow pages ads (I am in the business of designing...s see, where to start? OK, has your yellow pages representative been in lately? Sorry...

Article: What do you know about the Yellow Pages? (Service Sense).
Reeves Journal;  March 1, 2003 ;     700+ words ...I don't know how long the Yellow Pages have been around but I am 55 years...citizen you have not only used the Yellow Pages over the years but you have probably...significant amount of money through your Yellow Pages advertising. With the amount of...

Article: Getting the most from your Yellow Pages advertising.
Air Conditioning, Heating & Refrigeration News;  May 15, 1989 ;     700+ words ...Getting the most from your Yellow Pages advertising You can skip this article...what you're doing (or not doing) in the Yellow Pages. There's no need to read farther if...doing nothing, or almost nothing, in the Yellow Pages, you might want to read just a bit farther...

Article: Yellow pages or yellow journalism?
Dealernews;  March 1, 2000 ;     654 words ...Yellow Pages advertising used to be a no-brainer...and three or four color options. The Yellow Pages Publishers Association (YPPA) would...following standards that he uses when buying Yellow Pages advertising. People tend to look at...

Article: YELLOW PAGES DIALING UP HUGE PROFITS.(BUSINESS)
Albany Times Union (Albany, NY);  August 17, 2003 ;     627 words ......Associated Press NEW YORK -- When several Yellow Pages publishers came up for sale recently...Investors paid huge sums for them. The Yellow Pages, possibly the least glamorous backwater...amazing staying power. People use the Yellow Pages less frequently than they did before...

Article: Mergers change Yellow Pages look; Advertising posts 5.5% growth to $12.65 billion; SBC, Verizon on top.(Brief Article)
Advertising Age;  August 21, 2000 ;     472 words ...Amid consolidation of Yellow Pages publishers, Yellow Pages advertising delivered a steady 5.5% growth in 1999...months -- as the uptick in 1999 matched that of '98. Yellow Pages prices increased about 4% in 2000, on par with previous...

Article: Find it fast in the Yellow Pages
New Straits Times;  July 16, 2000 ;     700+ words ......Times 07-16-2000 Find it fast in the Yellow Pages Byline: Yeang Soo Ching Edition: New...for, you'll just about find it in the Yellow Pages, as Yeang Soo Ching has discovered on...answers you need. We're talking about the Yellow Pages, that old faithful sitting underneath...

Article: Fingers crossed for Yellow Pages
Sunday Star-Times;  September 2, 2007 ;     700+ words ......company collapses, the freshly printed Yellow Pages prospectus may provoke more wariness...financial products on the market right now. Yellow Pages, producer of the ubiquitous business...fully refinanced by April next year, so Yellow Pages planned a $300m bond issue to pay it...

Article: DEBUNKING THE MYTHS ABOUT YELLOW PAGES ADVERTISING.(Statistical Data Included)
American Coin-Op;  December 1, 1999 ;     700+ words ......For some coin laundry owners, the Yellow Pages is their entire marketing program. For more than 100 years, the Yellow Pages have been helping people do business...newspapers and television, the Yellow Pages are an affordable method for countless...

Article: Yellow Pages entices buyers; Some doubts on Telecom's plans to sell golden egg of its assets
The Press;  January 27, 2007 ;     700+ words ......on the private equity boom by selling Yellow Pages for about $2 billion. But should it...formally announced plans to sell its Yellow Pages directories business the company received...November 3, is attracting so much interest. Yellow Pages is synonymous with the printed phone...

Article: YAHOO! Yellow Pages and Ambassador Yellow Pages Renew Agreement.
PR Newswire;  May 23, 2005 ;     396 words ......YORK, May 23 /PRNewswire/ -- Ambassador Yellow Pages, the fastest growing directory company...renewed its agreement to represent the YAHOO! Yellow Pages, the most popular Internet yellow pages property in the U.S. Yahoo! Yellow Pages...

Article: U S West offers Yellow Pages of phone directory on Internet.(BUSINESS)
Star Tribune (Minneapolis, MN);  June 5, 1996 ;     531 words ...The Yellow Pages of your phone directory once were...push the computer keys to browse its Yellow Pages on the Internet service on the World...telephone firm U S West has created a Yellow Pages presence on the Internet in the form...