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Article: Smart Design introduces 'Femme Den' initiative to connect product design with female audiences; Women make or influence 80 per cent of household purchases; 'Pinking and shrinking' products doesn't meet the needs of today's women.
- Article from:
- M2 Presswire
- Article date:
- April 29, 2008
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M2 PRESSWIRE-29 April 2008-Smart Design: Smart Design introduces 'Femme Den' initiative to connect product design with female audiences; Women make or influence 80 per cent of household purchases; 'Pinking and shrinking' products doesn't meet the needs of today's women(C)1994-2008 M2 COMMUNICATIONS LTD
RDATE:29042008
Smart Design, one of the world's leading consumer product design firms, has announced a major initiative called the Femme Den - a grassroots movement which specialises in designing products geared towards women, opening up the potential to increase sales by connecting with this audience. The Femme Den was founded in 2005 by four international members of ...
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Article: Intelligent Growth and Design Helped the 'City of Roses' to Blossom
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......can end up looking like dumb growth if smart design isn't part of it. Smart-growth policies...where land can and cannot be developed. Smart design must prescribe patterns of land use...together. To see both smart growth and smart design in action, you have to visit Portland...
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