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Article: Giant Food Stores Sees Website Traffic Increase 400% Because of a "Super Shopping List".
- Article from:
- Business Wire
- Article date:
- May 1, 2008
CopyrightCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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MINNEAPOLIS -- Giant Food Stores, a division of Royal Ahold, has increased monthly consumer website visits by 400% over the past year. The website (www.giantfoodstores.com) utilizes many aspects of Grocery Shopping Network's proprietary software. Erik Keptner, Senior Vice President, Marketing & Advertising at Giant stated, "Partnering with Grocery Shopping Network ("GSN") has allowed us to help our customers maximize their trip to the grocery store by doing their planning from the comfort of their own homes. A personalized shopping list, on-line recipes, easy access to weekly specials, and meal planning solutions take the guesswork out of grocery shopping by offering ...