DRIVING SALES: Hugo Boss and William Rast will go head-to-head at the Indianapolis 500 race on May 25 when the two fashion brands sponsor competing teams. Justin Timberlake's William Rast label is sponsoring Dreyer & Reinbold Racing's Townsend Bell this year, while Hugo Boss has been a longtime sponsor of the powerhouse Penske Racing team. Fans of the sport were able to get up close and personal to Penske's marquee driver, Helio Castroneves, at an in-store event at Saks Fifth Avenue's New York flagship on April 12, co-sponsored by Boss and Men's Health. Shoppers tested their own driving mettle in high-tech racing simulators inside the Boss shop, and the top performer won a ...