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Article: Contractor group markets new IAQ package for members. (indoor air quality)(Indoor Air Quality I)
- Article from:
- Air Conditioning, Heating & Refrigeration News
- Article date:
- January 22, 1996
- Author:
CopyrightCOPYRIGHT 1996 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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PHOENIX - While indoor air quality may be seen as a golden opportunity among some hvacr contractors, how do you go about selling such a product?
Members of the Contractor Success Group (CSG) headquartered in Chesterfield, Mo., were facing that very challenge.
At the annual meeting held here celebrating the group's five-year anniversary, president John Young rolled out what CSG insiders refer to as the "quarterly project." This is a regularly conceived strategy for members to increase their sales, in an organization that keenly promotes the financial success of its members.
This latest creation is known as the "Hypo Genic" house, a catchall term for a ...