Article: Minute Maid calls on orange juice drinkers everywhere to Let Your Taste Decide.

HOUSTON--(BUSINESS WIRE)--Jan. 31, 1996--The makers of Minute Maid are calling on Americans to taste the truth about premium orange juice.

"Consumers tell us they want three things from their orange juice: taste, nutrition and value," said John Clendening, Vice President - Minute Maid, for Coca-Cola Foods(1). "Based on those consumer needs, Minute Maid Premium frozen concentrated orange juice beats the leading not-from-concentrate chilled orange juice hands down.

"Minute Maid Premium frozen concentrated orange juice tastes better and is a better value than Tropicana Pure Premium not-from-concentrate chilled orange juice. It's also packed with twice the ...

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