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Article: CRYSTAL SPRINGS AND DELTA AIR LINES JOIN FOR CO-BRANDED OLYMPIC BOTTLED WATER
- Article from:
- PR Newswire
- Article date:
- February 2, 1996
CopyrightCOPYRIGHT 1996 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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ATLANTA, Feb. 2 /PRNewswire/ -- Crystal Springs Water Company and Delta Air Lines (NYSE: DAL), two Atlanta-based Olympic Games supporters, have joined together to provide a refreshing option for Delta Air Lines passengers. From January through the conclusion of the Olympic Games in August, Delta passengers will quaff from custom-designed 12-ounce bottles of Crystal Springs water, with special Delta-logoed labels. The co-branded water will be served on most Delta international and domestic flights.
"We are pleased to offer our passengers a new product, especially one that will whet appetites for the Centennial Olympic Games," said Terrence Burns, Delta's managing ...
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