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Article: NBC Roasted by Craig, Jimmy-and Conan.(NBC Universal Inc.)(Jimmy Kimmel , Craig Ferguson and Conan O'Brien )
- Article from:
- Broadcasting & Cable
- Article date:
- May 19, 2008
- Author:
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Edited by Joel Topcik
NBC couldn't catch a break at last week's broadcast upfront presentations, where the fourth-place network took some shots from late-night hosts Jimmy Kimmel , Craig Ferguson -and NBC's own Conan O'Brien .
Although it had already announced its 52-week schedule at its so-called "InFront" presentation back in April, NBC staged a carnivalesque multimedia spectacle dubbed "The NBC Universal Experience" at 30 Rock -and used its traditional Monday lead-off role to preempt any criticism from its rivals by beating them to the punch.
Speaking at a reception in the ice rink at Rockefeller Plaza , O'Brien began by promising "the true ...