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Article: Global: Microsoft offers cashback for using Windows Live Search engine.
- Article from:
- TendersInfo
- Article date:
- May 22, 2008
CopyrightCOPYRIGHT 2008 Al Bawaba (Middle East) Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: shahma05
Microsoft Corp. said on Wednesday it launched a new search service that pays users a rebate for buying products they found through the company's Windows Live search engine.
Windows Live Search cashback is the latest attempt by the world's largest software maker to draw users to its online search engine, which is a distant third behind market leader Google Inc. and Yahoo Inc.
"This is giving you a reason why you should use a particular search engine," Microsoft Chairman Bill Gates said at the company's Advance 08 advertising conference.
Microsoft sees online searches as a critical component to establishing an online ...