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Article: Doing business? Just dial AT&T; telcos are the latest to discover the direct channel. (Eye on the Channel) (Industry Trend or Event)(Column)
- Article from:
- Computer Shopper
- Article date:
- February 1, 1996
- Author:
CopyrightCOPYRIGHT 1996 SX2 Media Labs LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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They've potentially had the advantage all along, but only lately has it dawned on telcos to put their telephone savvy to use and become the newest extension of the direct channel--a brand-name source for bandwidth-intensive products and services suitable for everyone from lone PC users to global conglomerates.
The range of choices newly available from telcos is mind-boggling. Whether buying a single PC from AT&T (which may have dropped its Global Information Solutions division, but has Intel-made desktops for sale nonetheless), or setting up a corporate WAN with all the trimmings--Internet access, e-mail accounts, modems, multiprotocol routers for frame-relay and ATM ...