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Article: 20th Century Fox(TM) Licensing & Merchandising and WaMu Announce New Marketing Venture.
- Article from:
- Business Wire
- Article date:
- June 10, 2008
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Copyright informationCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Exciting New Entertainment Rewards Card to be Launched in the Fall
NEW YORK -- Twentieth Century Fox Licensing & Merchandising and Washington Mutual (NYSE:WM) today announced an agreement to market a new credit card for entertainment enthusiasts. The Fox Entertainment Rewards[TM] card program will give consumers access to a wide range of rewards, including entertainment-specific goods and special experiential rewards featuring 20th Century Fox Productions.
The announcement was made at 20th Century Fox's Opening Business Session in New York prior to the opening of the Licensing International Expo 2008. The new Fox Entertainment Rewards[TM] card program is expected to be ...
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