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Trends in Japan.
- Article from:
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Japan Inc.
- Article date:
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May 1, 2008
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Copyright informationCOPYRIGHT 2008 Japan Inc. Communications. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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When it comes to digital points of sale in Japan, the goal to increase efficiency and provide a better customer experience will always come first.
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At the street level, many supermarkets are already integrating digital price tags into their shelves and eliminating the need for employees to manually replace stickers and labels. The prices are all controlled on a central computer which broadcasts the signal through radio-waves and updates all of the data simultaneously. For more attention-seeking products, there are now fully digital shelves with embedded color displays that can run ads or other videos. Far from being simple LCD monitors at the ...