Article: The Debit Cards as Profit Drivers Report is Out Now.

M2 PRESSWIRE-12 June 2008-Research and Markets: The Debit Cards as Profit Drivers Report is Out Now(C)1994-2008 M2 COMMUNICATIONS LTD

RDATE:12062008

Dublin - Research and Markets (http://www.researchandmarkets.com/research/d7dff4/debit_cards_as_pro) has announced the addition of the "Debit Cards as Profit Drivers" report to their offering.

The debit card is at the heart of a customers' relationship with a bank.

The new edition of this industry standard presents debit card best practice in one definitive publication.

This report analyses and assesses:

- The key metrics in a debit card programme.

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