Article: NETSCAPE AND AURUM EXTEND ENTERPRISE-LEVEL SALES AND MARKETING APPLICATIONS TO THE INTERNET

Article: THE SYSTEMS CONSULTING GROUP JOINS AURUM'S PARTNERS PROGRAM
PR Newswire;  June 5, 1995 ;     606 words ......Strengthens Best-of-Breed Sales Force Automation Strategy...PRNewswire/ -- Aurum Software, Inc...SCG will offer Aurum SalesTrak(TM) as...implementing enterprisewide sales force automation (SFA...G's work with other Aurum partners, such as...expertise in mobile sales ...

Article: Sales force automation: IBM takes a walk with Aurum.... (Aurum Software) (Brief Article)
Software Magazine;  November 1, 1994 ;     149 words ...IBM recently chose SalesTrack, a field sales automation application for notebook PCs from Aurum Software, Santa Clara, Calif., as a core technology for its sales force automation (SFA) offering Aurum has a strong emphasis on trying to keep an open architecture...available, said Will Kenlaw, ...

Article: AURUM SOFTWARE RECEIVES $6M IN MEZZANINE-LEVEL FINANCING; BANKAMERICA VENTURES JOINS AS NEW INVESTOR
PR Newswire;  August 28, 1995 ;     610 words ......funding will allow Aurum to respond to market...highly-integrated sales force automation and customer...Asset Management. Aurum's plans include...expansion of its sales force, including the opening...numbers. Since 1991 Aurum has had the vision...highly integrated sales ...

Article: Sprint Spectrum Selects Aurum for Automating Mobile Sales Force
PR Newswire;  September 23, 1996 ;     700+ words ......LP has selected Aurum's SalesTrak as part...automate its mobile sales force that will approach...end. SalesTrak is Aurum's industry leading...customer relationship. Aurum has had tremendous...recognized leader in sales force automation, says...server software for sales ...

Article: Leading Bio-Technology Company Rhone-Poulenc Ag Company Automates Mobile Sales Force with Customer Interaction Solution from Aurum Software
PR Newswire;  March 4, 1998 ;     700+ words ......Rhone-Poulenc's sales force automation leader...vendors and found Aurum's front office solutions...challenge. Features of Aurum's front-office applications...Rhone- Poulenc's sales force are dbSync -- Aurum's patented real...Rhone-Poulenc mobile sales force is ...

Article: Aurum Software Inc. (Field Report: Companies on the Move)(Brief Article) (Company Profile)
Software Magazine;  September 1, 1993 ;     316 words ......bootstrapped firm founded in 1990 by a husband and wife team, Aurum Software, Inc. claims that it was profitable through its first three years of operation. Aurum competes in two markets: the emerging customer service and support market; and the sales force automation arena. The firm's fourth ...

Article: Invigorated Sales Force Key to a Successful Re-Launch.
PR Newswire;  May 6, 2008 ;     439 words ......successful re-launch. An organization's sales force must be involved with many of those steps because invigorated sales force support is crucial to any successful...Practices, LLC. How do you invigorate a sales force? Half of the companies that participated...

Article: Sales Force Strategies in Oncology -- Details sales force numbers, regional variations and use of technologies.
M2 Presswire;  July 30, 2002 ;     627 words ...M2 PRESSWIRE-30 July 2002-SMI: Sales Force Strategies in Oncology -- Details sales force numbers, regional variations and use of technologies...http://www.smi-online.co.uk/0411a.asp The sales force structures and strategies within a pharmaceutical...

Article: AURUM SOFTWARE ANNOUNCES STRATEGIC RELATIONSHIP WITH CAMBRIDGE TECHNOLOGY PARTNERS
PR Newswire;  October 18, 1995 ;     700+ words ...Leading Sales Force Automation Vendor and Premier...Oct. 18 /PRNewswire/ -- Aurum Software, a leading provider of sales force automation (SFA) and customer...terms of the relationship, Aurum and CTP will participate...has 18 offices worldwide. Aurum Software Aurum Software ...

Article: Aurum Software Ships Aurum Customer Enterprise for INFORMIX OnLine Dynamic Server 7.2
PR Newswire;  December 9, 1996 ;     697 words ...Informix and Aurum Partnership Offers...PRNewswire/ -- Aurum(R) Software, Inc...leading provider of sales force automation, marketing...announced that its Aurum Customer Enterprise...solution for global sales force automation. In addition...Informix will offer the Aurum ...

Article: Pharmaceutical Research Release -- Sales Force Effectiveness: Targeting Hospitals and Managing Sales Force Turnover.
PR Newswire;  July 25, 2006 ;     559 words ......Practices, LLC has just released a new sales force effectiveness benchmarking study titled...will release its annual cross-industry sales force effectiveness study in early August...studies: * Analysis of the Hospital Sales Force study data revealed that primary healthcare...

Article: Aurum Software Establishes European Headquarters
PR Newswire;  March 25, 1997 ;     700+ words ......distributor of Aurum Software in Europe...of experienced sales force automation experts. Aurum completed the cash...operations in Europe. Aurum Software U.K. is...developing and marketing sales force automation systems...the success of Aurum's European operations...with ...

Article: Research and Markets: Continued Sales Force Growth Has Resulted In Increasingly Aggressive Promotion of Pharmaceuticals to Physicians.
PR Newswire;  May 10, 2005 ;     519 words ......announced the addition of Pharmaceutical Sales Force Strategies: Driving ROI Through Best...The management report 'Pharmaceutical Sales Force Strategies: Driving ROI through best...pharmaceutical industries. Continued sales force growth has resulted in increasingly...

Article: Research and Markets: Pharmaceutical sales force strategies are driving ROI through best practice in targeting, management, outsourcing and technologies.
M2 Presswire;  December 22, 2004 ;     641 words ......Research and Markets: Pharmaceutical sales force strategies are driving ROI through best...announced the addition of Pharmaceutical Sales Force Strategies: Driving ROI Through Best...The management report 'Pharmaceutical Sales Force Strategies: Driving ROI through best...