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Article: Bank of America Debuts U.S. Olympic Team Advertising Campaign.

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PR Newswire
Article date:
June 19, 2008
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Advertising celebrates America's strong voice of support for Team USA

CHARLOTTE, N.C., June 19 /PRNewswire/ -- Bank of America, the Official Bank Sponsor of the 2008 U.S. Olympic Team, today announced the debut of its U.S. Olympic-themed advertising campaign. The multimedia campaign rallies support for Team USA(TM) through the company's signature Olympic-themed programs -- America's Cheer(TM) and U.S. Olympic Team Banking -- and includes a new national television commercial, as well as print, radio, online and point-of-sale advertisements. 

 
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