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Article: Latest cutting-edge advertising vehicle: a rock star's face? Lessons on marketing, merchandising and personal branding from rocker Pete Wentz (and Jessica Alba).(MediaWorks)
- Article from:
- Advertising Age
- Article date:
- June 16, 2008
- Author:
CopyrightCOPYRIGHT 2008 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Simon Dumenco
For my money, the definitive paparazzi photo of 2008 has already appeared. Shortly after Fall Out Boy rocker Pete Wentz's recent marriage to his longtime girlfriend Ashlee Simpson, he was photographed on the streets of Los Angeles walking next to her. She was grinning and he was-well, who knows? Because Wentz's face was entirely covered (save for eyeholes) with a paper plate on which he'd scrawled "YOUR AD COULD BE HERE,'' along with contact information (a bogus e-mail address). It was a comment, obviously, on the fact that Wentz's status as a tabloid commodity-paparazzi bait-was not so much about him personally but about his relationship ...
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Transcript: Pinheads & Patriots: Jessica Alba, Ellen ...
The O'Reilly Factor (Fox News Network);
January 21, 2009 ;
700+ words
... ... pinhead front, my new best friend, Jessica Alba, an actress who earlier this week called ... in Washington. (BEGIN VIDEO CLIP) JESSICA ALBA, ACTRESS: What do you believe is Barack ... know, if I am ever interested in what Jessica Alba thinks, I'll give you a shout ...
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