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Recession worries? New prospecting tool identifies business customers with potential.(New Products)(First Research Co.)(Brief article)
- Article from:
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ABA Bank Marketing
- Article date:
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June 1, 2008
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Copyright informationCOPYRIGHT 2008 Bank Marketing Assn. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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When the business market is soft, it's best for banks to target prospecting at those businesses that are expected to do best under adverse economic conditions.
A new prospecting tool, entitled "Industry Prospector," is designed to help banks and other companies figure out what industries have the greatest business opportunities. The tool was released by First Research, Raleigh, N.C. The company is a Division of Hoover's.
The tool ranks industries by four key economic metrics: financials, human resources, industry drivers and industry growth forecasts. The data is pulled from several sources, including financial, government and company databases.
The tool is very ...
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Sunday Business (London) (via Knight-Ridder/Tribune Business News);
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339 words
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Wireless News;
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356 words
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Wireless News;
February 12, 2005 ;
343 words
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Wireless News;
February 22, 2005 ;
336 words
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Innovation.(radiant heating industry growth)
Contractor;
April 1, 2005 ;
Drake, Lawrence;
704 words
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 "Info-Prod Research (Middle East)")
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INTL. WORKSHOP SEES ORGANIC AQUACULTURE AS INDUSTRY GROWTH BOOSTER
Info-Prod Research (Middle East);
June 17, 2004 ;
182 words
......fisheries experts from 38 Asian countries have labeled organic aquaculture and marine farming a key step in sustaining industry growth, at an int'l workshop in HCM City. Participants shared a view that, besides being a major contributor to poverty reduction...
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End to the rapid industry growth and a slowing of the economy.
Advanced Materials & Processes;
April 1, 2001 ;
58 words
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Irrigation industry survey forecasts strong industry growth and strong...
Landscape & Irrigation;
April 1, 2006 ;
Kmitta, J. Noe, S.;
384 words
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INDUSTRY GROWTH IN CHINA ANALYZED DURING JANUARY-JUNE 1996
AsiaInfo Services;
July 15, 1996 ;
Randy Zormelo;
101 words
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Security Dealer;
March 1, 2007 ;
587 words
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M2 Presswire;
April 10, 2008 ;
787 words
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TS2 attendance, floor space up; Marketers take advantage of event industry...
B to B;
August 14, 2006 ;
Axelson, Barbara;
539 words
......at www.ts2show.com. In addition to steady event marketing industry growth, the report found that attendees are more focused, better...to more corporate marketing executives.'' Event marketing industry growth bodes well for live events like TS2. TS2 is back to its...
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