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Article: U.S. Local Online Video Advertising Market to Reach US$1.5 Billion by 2012, According to The Kelsey Group.
- Article from:
- PR Newswire
- Article date:
- June 25, 2008
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SMBs expected to allocate 11.6% of their online budgets to video advertising by 2012, driven in part by compelling consumer adoption and conversion rates.
PRINCETON, N.J., June 25 /PRNewswire/ -- According to The Kelsey Group's U.S. Local Video Forecast (2007-2012), local online video ad revenues will experience significant growth during the forecast period, increasing from US$10.9 million in 2007 to US$1.5 billion by the end of 2012, representing a compound annual growth rate (CAGR) of 167.8 percent. The firm expects video ad products to command 11.6 percent of the online advertising budgets of small and medium-sized businesses (SMBs) by 2012 (CAGR: 124.5 ...