Article: digital SideBar Adds Content to Mobile White Space.

ENTERTAINMENT CLOSE-UP-24 June 2008-digital SideBar Adds Content to Mobile White Space(C)2008 - CloseUpMedia - newsdesk@closeupmedia.com

digital SideBar, a provider in the mobile advertising and content discovery sector, announced the launch of the SideBar platform.

SideBar allows for the delivery of targeted content to white space on the screens of users' mobile phones before and after calls and with incoming and outgoing SMS notifications.

SideBar, which will soon be launched in a national consumer pilot with a major U.S. carrier, connects wireless operators, advertisers and content developers with mobile consumers. Content includes promotions which link to ...

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