|
|
Article: AOL's Platform-A Offers Guaranteed CPM for Bebo and Facebook Application Developers.
- Article from:
- Business Wire
- Article date:
- June 30, 2008
|
Copyright informationCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
By Offering One of the Industry's Highest CPM Rates for Bebo and Facebook Applications, Platform-A Signals Its Commitment to Social Network Advertising
NEW YORK -- AOL's Platform-A announces that it will offer Bebo and Facebook application developers a guaranteed CPM for U.S. traffic to their applications. The CPM is one of the industry's highest for this inventory. Platform-A, http://www.platform-a.com, is AOL's advertising business. AOL acquired Bebo, http://www.bebo.com, in May 2008.
The offering is part of the WIDGNET[TM] publisher network launched earlier this year by Platform-A's Advertising.com. WIDGNET is an offering that allows advertisers to add fresh ...