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Article: Jenny Craig Establishes License Agreement for Volumetrics(R).

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PR Newswire
Article date:
July 10, 2008
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Exclusive Two-Year Agreement Further Positions the Company as a Weight Loss Innovator

CARLSBAD, Calif., July 10 /PRNewswire/ -- Jenny Craig, Inc. is pleased to announce the signing of an exclusive license agreement for the worldwide rights to use the Volumetrics(R) approach developed by Dr. Barbara Rolls, PhD. An endowed Guthrie Chair in Nutritional Sciences at The Pennsylvania State University, Dr. Rolls is the author of the New York Times' bestselling books The Volumetrics Eating Plan and The Volumetrics Weight Control Plan: Feeling Full on Fewer Calories, and one of America's leading authorities on weight management for the past 20 years. The agreement ...

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