Article: The Big Apple gets tastier as 'Grand' rejoins 'Central.' (New York, New York; Grand Central Partnership to revitalize Grand Central Station area)(Brief Article)

NEW YORK--The Grand Central Partnership, a privately funded business-improvement district, has launched a marketing campaign to attract retailers to the area around the bustling train station. The marketing program furthers the revitalization of the area as a retail hub.

According to Benjamin Fox, the Partnership's new retail development consultant, the area's demographics have changed in recent years. For instance, he cites the higher concentration of tourists staying in hotels in the district.

"Retailers have long shied away from the area because they thought the district couldn't support higher price points--that is no longer the case," noted Fox, adding ...

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