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Article: Bioscience firm Abcam Plc selects Neolane marketing software in global sales drive; To better understand every one of its customers, appeal to their individual interests and increase sales of the 40,000 different products in its online catalogue, Abcam will implement Neolane across its global operation; enabling it to create automated, content personalised marketing campaigns and customer communications that stimulate a high level of response.
- Article from:
- M2 Presswire
- Article date:
- July 28, 2008
CopyrightCOPYRIGHT 2008 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-28 July 2008-Neolane: Bioscience firm Abcam Plc selects Neolane marketing software in global sales drive; To better understand every one of its customers, appeal to their individual interests and increase sales of the 40,000 different products in its online catalogue, Abcam will implement Neolane across its global operation; enabling it to create automated, content personalised marketing campaigns and customer communications that stimulate a high level of response(C)1994-2008 M2 COMMUNICATIONS LTD
RDATE:28072008
TWICKENHAM, UK -- Neolane, a provider of customer marketing and communication software solutions, has today announced Abcam Plc as ...