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Article: Pressure on Traditional MNO Revenue Streams dramatically Reduced with Move into Mobile Advertising; Compelling mobile advertising business models described in major, illustrated, industry White Paper; Mobile advertising will deliver important new revenues.
- Article from:
- M2 Presswire
- Article date:
- July 29, 2008
CopyrightCOPYRIGHT 2008 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-29 July 2008-JINNY SOFTWARE: Pressure on Traditional MNO Revenue Streams dramatically Reduced with Move into Mobile Advertising; Compelling mobile advertising business models described in major, illustrated, industry White Paper; Mobile advertising will deliver important new revenues(C)1994-2008 M2 COMMUNICATIONS LTD
RDATE:29072008
Dublin -- 'Understanding the Mobile Advertising Business Model' is the title of a new white paper from leading mobile advertising solution pioneer and global supplier of messaging and media platforms to mobile network operators, Jinny Software.
The 3,000-word white paper sets the scene of falling operator ...