Article: Packet Vision demos targeted mobile TV ads [Packet Vision].

Byline: Packet Vision

Packet Vision and Udcast develop joint technology showcase - to demonstrate targeted advertising on mobile TV

London, 12th August, 2008 -- Packet Vision, the pioneer of advanced video advertising and Udcast, the leading provider of IP broadcast solutions for the delivery of content over wireless networks, today announced what they believe to be the world's first solution for targeted television advertising over mobile TV. The two companies have developed a technology showcase to demonstrate how targeted advertising will be delivered across mobile TV. The first public presentation of their technology will take place at this year's ...

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