Article: Bollywood's big three.

Byline: Minakshi Saini

Aug. 22--NEW DELHI -- Deepika Padukone has replaced Preity Zinta in the BSNL ads, Katrina Kaif has taken over from Aishwarya Rai for Nakshatra Diamonds and Priyanka Chopra is the reigning Bollywood queen for Lux and Ponds.

The three are nudging established actresses off their endorsement deals and taking over the big screen. Katrina's Singh is Kinng has broken box office records set by Deepika's Om Shanti Om. Priyanka is set to rule in the coming months with a slew of big-budget productions that include Karan Johar's Dostana.

Ad guru Alyque Padamsee confirms that "they are the fresh selling faces currently. Katrina ...

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