Article: KENNY ROGERS ROASTERS OPENS IN CHINA

FORT LAUDERDALE, Fla., June 6 /PRNewswire/ -- On May 26, 1996, the first Kenny Rogers Roasters Restaurant opened in the People's Republic of China and was host to an overflow crowd. The 166-seat restaurant, which features the same look and much of the same menu selection as its American counterparts, is located near the financial district of China's capital, Beijing.

Franchisee partner Ta-Tung (Tony) Wang states about opening day, "I was absolutely ecstatic with the reception of these products by so many guests." The reception was especially pleasing since Wang did no opening-day promotions opting instead to quietly open the doors of Roasters' newest international ...

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