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Article: XM and Source Interlink Media Launch Editors' Coolest Car Challenge.
- Article from:
- Journal of Transportation
- Article date:
- August 18, 2008
CopyrightCOPYRIGHT 2008 NewsRX. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Source Interlink Media (NYSE:SORC), a leading publisher of enthusiast media, and XM announced The Editors' Coolest Car Challenge: from Sixty-Four cars to One. This year marks the second year of this sweepstakes that invites readers of leading automotive titles MOTOR TREND and AUTOMOBILE MAGAZINE to test their automotive acumen by choosing the coolest XM-equipped new car against picks made by the editors.
The challenge (XMCoolestCar.com) features 64 XM Radio-equipped vehicles, some also equipped with the real-time XM NavTraffic information service, pitted against one another in a basketball tournament-style bracket. The editorial team at MOTOR TREND and ...