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Article: Making it in metal beds.
- Article from:
- HFN The Weekly Newspaper for the Home Furnishing Network
- Article date:
- June 24, 1996
- Author:
CopyrightCOPYRIGHT 1996 MacFadden Communications Group LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK - Roused by their successes in futons, a growing number of mass merchant are waking up to the selling opportunities that metal beds can afford them.
Metal beds and bunk beds have become in popular in mass outlets because consumers can see the product buy it at a reasonable price and take it home that day In comparison, metal beds in the casegoods area are often more expensive and can take weeks of delivery time.
Retail sources added the only potential concern with metal beds in the mass is the large packaging. But few retailers indicated it was a major problem, just an ongoing issue vendors are continuing to address with new packaging that's easier ...