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Article: Turning vendors into springboards to success in funds. (banks working with vendors in handling mutual funds)(Mutual Fund Roadmap)(Column)
- Article from:
- American Banker
- Article date:
- June 26, 1996
- Author:
CopyrightCOPYRIGHT 1996 SourceMedia, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Vendors who provide mutual fund support services have played an important role in opening a lucrative market to banks. Now many of these alliances are being revisited in the quest for enhanced profits. Banks are reviewing and adjusting relationships with vendors to strengthen their products and improve margins.
As banks, mutual fund offerings evolve, many of the original reasons for outsourcing support services become secondary considerations. Today, with growing experience in the mutual fund business, banks are looking at ways increase efficiency, improve customer satisfaction, and pass more to the bottom line. In some instances, this means bringing outsource ...