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Article: Stores made kid friendly. (setting aside part of store for children's entertainment lures parents, protects merchandise)
- Article from:
- Gifts & Decorative Accessories
- Article date:
- June 1, 1996
- Author:
CopyrightCOPYRIGHT 1996 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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While some retailers might view children as not-so-metaphorical "bulls in a china shop," others look upon them as marketing opportunities. Those retailers, by putting effort into making the store amenable to youngsters, have managed to attract shopping parents, congregate the children a safe distance from the breakables in a play/entertainment area and, in some cases, boost sales with some creative cross-merchandising.
Even a small, toy-filled chest pulled out when young customers arrive, can keep them happily occupied for a period of time. But devoting a section of the store to entertain children in a unique way can lead to increased traffic and profits, and free ...
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Article: Sarah Anne Guest; Nathan James VanDeusen.(CNY)
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... ... Guest, of Granby, announce the engagement of their daughter, Sarah Anne Guest, of Ithaca, to Nathan James VanDeusen, of Marietta ... home in the Marcellus area. CAPTION(S): PHOTO: NO CREDIT Sarah Anne Guest Nathan James VanDeusen
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