Article: Searching for the Magic Johnson effect: AIDS, adolescents, and celebrity disclosure.

Efforts at AIDS prevention have included adolescents as a particularly vulnerable group. Since as many as 20% of HIV-positive adults (Hein, 1989a) are estimated to have contracted the virus in adolescence, this effort seems to be appropriately focused. Research has attempted to identify the teens at risk (Hingson, Strunin, & Berlin, 1990; Sugerman, Hergenroeder, Chacko, & Parcel, 1991; Zimet et al., 1992), characterize those behaviors or attitudes which define risk (Goodman & Cohall, 1989; Nader, Wexler, Patterson, McKusick, & Coates, 1989), and develop prevention programs which modify high-risk behaviors (Centers for Disease Control, 1988; DiClemente, Boyer, & Mills, 1987; ...

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