Article: The 2008 IBO Design Awards.

Over the past 14 years, the annual IBO Design Awards have showcased the best in analytical instrument industrial design. Industrial design encompasses the appearance and form of an instrument. The industrial design is a fundamental part of a product, helping determine how the end-user will evaluate, use, maintain and value a product, and, indirectly, how an end-user regards the product's brand and manufacturer. As the winners show, strong industrial design effectively communicates the product's purpose, noticeably increases the product's functionality and is a differentiator In the marketplace.

IBO Design Awards are based solely on a product's appearance, not on ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!