|
|
Article: MAYTAG WILL PRODUCE ADDITIONAL COOKING APPLIANCES FOR SEARS' KENMORE BRAND
- Article from:
- PR Newswire
- Article date:
- July 2, 1996
CopyrightCOPYRIGHT 1996 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
NEWTON, Iowa, July 2 /PRNewswire/ -- Maytag Corporation (NYSE: MYG) will expand its private label business with Sears by providing additional models of Kenmore brand ranges, according to an announcement today.
Later this year, Maytag Appliances, the corporation's major appliance division, will manufacture two additional models of Kenmore cooking products for Sears' builder sales division. Early next year, Maytag will produce two models of Kenmore ranges for Sears' retail business.
"We're pleased and excited about the opportunity to produce additional models for Sears," said William L. Beer, vice president of strategic marketing for Maytag Appliances. ...