Article: Company announces creative management appointments.

Creative Sheffield, the UK's first City Development Company, has announced its senior management team.

Brendan Moffett, 40, is a new addition to the team leading the regeneration and promotion of the city.

Mr Moffett is coming back to his home city as Creative Sheffield's new director of strategic marketing, after four years as a marketing director at media business EMAP. Prior to that he was marketing director at ZOO Digital in Sheffield.

Other new members of the team are:

Phil Roberts, 46, who was chief executive of inward investment organisation Sheffield First for Investment and becomes Creative Sheffield's director of strategy and performance management.

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