|
|
Article: Gazette Telegraph, Colorado Springs, Colo., Business Profile Column.(Originated from Gazette Telegraph, Colorado Springs, Colo.)
- Article from:
- Knight Ridder/Tribune Business News
- Article date:
- July 15, 1996
- Author:
CopyrightCOPYRIGHT 1996 Knight-Ridder/Tribune Business News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
COLORADO SPRINGS, Colo.--Jul. 15--In the mid-1920s, J. Douglas Berwick had a customer who was struggling to make ends meet. In lieu of payment for Berwick's services, the customer offered to design a logo for Berwick's fledging company. Berwick agreed.
The story serves as a reminder of how much times have changed in the 75 years that Berwick Electric Co. has been doing business in Colorado Springs. And with the exception of color added in the 1930s by the same bartering customer, the logo has remained unchanged.
Berwick Electric today, located in a newly expanded 10,000 square-foot-space at 129 W. Costilla St., is a company that J. Douglas Berwick would most ...