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Article: Physicians Health Choice Hires Blue Clover as Agency of Record.
- Article from:
- PR Newswire
- Article date:
- September 22, 2008
CopyrightCOPYRIGHT 2008 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SAN ANTONIO, Sept. 22 /PRNewswire/ -- Poised on the brink of phenomenal growth, the administration of Physicians Health Choice (PHC) wanted an aggressive, innovative branding firm that could grow with it while it created an overarching brand campaign for all future PHC marketing efforts.
They found that partnership with Blue Clover -- a versatile, fast moving On and Off-Line Branding(TM) firm based in San Antonio -- and named it Agency of Record as of July 2008.
Blue Clover's responsibilities entail design and technology for a new campaign for Physicians Health Choice's public relations and special events; collateral materials; direct mail; media buys; ...