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Article: DVDs Account for 81% Of Video Spending.(NPD Group Inc. )(Brief article)
- Article from:
- Multichannel News
- Article date:
- September 22, 2008
- Author:
CopyrightCOPYRIGHT 2008 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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by Todd Spangler
U.S. consumers spend just 0.5% of their entertainment budgets on renting or purchasing TV shows and movies over the Internet, while 81% goes toward buying or renting DVDs, according to research firm NPD Group.
According to NPD's Entertainment Trends in America report, 41% of the amount consumers pay for movies and video is spent on DVD movie purchases; 11% for purchases of TV programs on DVD; 29% on DVD rentals (including from Netflix); 18% on movie tickets; and 0.5% on paid downloads.
The NPD survey did not include the cost of cable or other pay-TV subscriptions, and excluded video-on-demand purchases. When asked how they ...