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Article: 3ple-Media Launches ViralTrack: Operators to Monetize Mobile Multimedia with Precision Behavioral Profiling.

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M2 Presswire
Article date:
September 24, 2008
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M2 PRESSWIRE-24 September 2008-3ple-Media: 3ple-Media Launches ViralTrack: Operators to Monetize Mobile Multimedia with Precision Behavioral Profiling(C)1994-2008 M2 COMMUNICATIONS LTD

RDATE:24092008

Mobile Multimedia specialist, 3ple-Media, has launched Mercury ViralTrack - the global telecommunications industry's first solution to offer full viral tracking for image, audio and mobile video content that is passed between subscribers. While Internet tracking is limited to rudimentary tracking by IP address or cookies, ViralTrack enables mobile operators to build deep intelligence on individual user preferences, behaviors and communities, providing highly ...

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